Relaunching Sundance Pools
Re-branding, plus design and development of a responsive website for an industry-leading swimming pool manufacturer
Sundance Pools is one of the leading in-ground swimming pool suppliers in the UK, specialising in both fibreglass and ceramic one-piece pools. After a chance meeting on a late train journey, Pixel Creation worked with Sundance Pools to deliver a complete new branding and responsive website.
We worked closely with Ed and Jeremy of Sundance Pools and Beanwave (print and marketing partner) to create a new identity and branding collateral, which was used on the new website and on more traditional printed media, plus livery on their vehicles and building.
The website was designed using a ‘mobile first’ strategy, ensuring a highly useable experience from small screens like smartphones, through to tablets and then larger screens like laptops, desktops and even TVs.
The responsive website Richard built for us has been a huge success. We know from analytics that nearly 50% of all our site visitors and enquiries now come from smart phones and tablets, so it’s thanks to this site optimisation that we’ve gone from strength to strength