Video / Design

Aaron Draplin Takes On a Logo Design Challenge

I’m a big fan of Aaron Draplin — his work, attitude and approach to work. I’ve also been lucky enough to see him speak at Build Conference in Belfast.

Most logos aren’t designed in fifteen minutes, but most designers aren’t Aaron Draplin. Aaron’s a Portland fixture by way of the Midwest, the owner of Draplin Design Co., and an advocate of “blue collar” design: design that works.